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Saeed Ahmed Lootah Charity Foundation: Annual Report Design & Print

I had the privilege of designing and producing the annual report brochure for the Saeed Ahmed Lootah Charity Foundation. I handled the creative direction, layout design, and high-quality printing, ensuring a refined and cohesive visual identity that reflects the foundation’s values and legacy. The final result is an elegant, polished publication that communicates the foundation’s message with clarity, warmth, and professionalism.

The project

Annual report brochure

The Saeed Ahmed Lootah Charity Foundation (مؤسسة سعيد أحمد لوتاه الخيرية) needed a printed annual report that presents the highlights of its 2022–2023 year. The brochure is in Arabic.

JR Group handled the full job: creative direction, layout design and printing.

What we made

Design and print

  • Cover design with Arabic typography and the foundation's logo, on a warm gold palette.
  • An opening spread built around Arabic calligraphy.
  • Inside spreads that combine photography, portraits and key figures from the year.
  • Print production of the finished brochure.

Services

What this used

Branding and design in Dubai for the layout and visual identity, and print production for the finished brochure.

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Info

  • Client
    Saeed Ahmad Lootah Charity Foundation
  • Year
    2023
  • Role
    Branding / Print
  • Service